DISSEMINATION OF INFORMATION
- HFIA provides information to members via fax bulletins, email bulletins, newsletters, and the Hawaii Food Industry Magazine published by HFIA.

SOCIAL MIX PROGRAMS
- To allow industry members to meet on neutral grounds, and to socialize and share ideas and solutions, HFIA has two golf tournaments annually, an Annual Social, and an Annual Banquet, Convention, and Annual Meeting with awards presentation.

HAWAII FOOD & BEVERAGE MAGAZINE
- The HF&B Magazine offers an advertisement opportunity for firms wishing to provide impressions to Hawaii's retailers and suppliers. Four publications a year are distributed to over 2,000 industry membes throughout Hawaii, with industry updates and news. Contact the HFIA office for rate cards, editorial information, press releases, and Letters to the Editor

COMMUNITY PARTICIPATION

MADE IN HAWAII FESTIVAL
- To support Hawaii and our industry members producing local products, HFIA produces the Made In Hawaii Festival, which provides the opportunity for several hundred firms to sell their products to buyers from Hawaii, the Mainland, Canada, and Guam who attend the Festival, as well as to the over 32,000 attendees visiting the Festival annually. www.madeinhawaiifestival.com

RAINBOW FEVER PROMOTION
- The HFIA Rainbow Fever Program was designed to provide scholarships for athletes at the University of Hawaii. For industry members, it provides an effective promotional tool where firms can utilize the program to build sales, with a portion of the sales going to the scholarship program. Rainbow Fever has donated over $1 million in scholarships to date, and retains another $1 million in the fund to assure perpetuity. Only HFIA member firms can participate in this program.

HFIA's Knot Your Bag Program

Retail Management Certificate Program
Jumpstart Your Career! 10 courses (30 credits)     
LEARN BUSINESS ESSENTIALS,
COMMUNICATION SKILLS AND MANAGEMENT PRINCIPLES & PRACTICES


HFIA PROVIDES A GREAT RETURN IN INVESTMENT EVEN IF YOU DO NOT PARTICIPATE IN ACTIVITIES.
GET INVOLVED, AND YOUR RETURNS WILL BE EVEN GREATER.